JD deploys ‘right-size’ auto-packaging from Sparck

JD deploys ‘right-size’ auto-packaging from Sparck

JD deploys ‘right-size’ auto-packaging from Sparck 1200 1000 Sparck Technologies

Leading sports fashion retailer, JD, has embarked upon a programme of investment into Sparck Technologies’ advanced right-size auto-boxing systems. After the initial installation of one of Sparck’s CVP Impack systems at the retailer’s Rochdale DC in 2021, the company has now taken delivery of a top of the range CVP Everest, as part of JD’s fully-automated ecommerce DC in Derby.


The CVP Impack at JD’s Rochdale facility has been successfully packing online orders at a rate of up to 500 boxes per hour – automatically creating made-to-measure boxes precisely to the optimum dimensions required for each and every order.

Confidence in the efficiency of Sparck’s right-size boxing technology, gained at the Rochdale DC, led the retailer to upgrade to a high-speed CVP Everest machine – capable of creating and boxing 1100 single or multiple-item orders per hour – at its new Derby fulfilment centre. The latest investment by JD is part of an on-going partnership with Sparck Technologies, with exciting ‘market-leading’ innovations to come.

Commenting on the decision to invest in high-speed fit-to-size packaging technology, Paul Stokes, Head of Automation and Engineering at JD, says: “Having experienced the speed, reliability and performance of Sparck Technologies’ CVP Impack machine at our Rochdale DC, we are confident that right-size boxing technology is a key capability for the future – offering major benefits in fulfilling ecommerce orders in a cost-efficient and sustainable way. We believe this is the start of an exciting partnership with Sparck.”

The CVP packaging systems are highly flexible, capable of producing tailor-made packages at speed, whilst being able to cater for single or multi-item orders with differing product profiles.

Jo Bradley

We are delighted to be partnering with one of Europe’s largest retail brands and we look forward to working with them on fulfilling their growth objectives for the future.

Jo Bradley, Business Development Manager for Sparck Technologies in the UK

With the capability to tailor-make up to 1,100 boxes per hour, for multiple or single item orders, the CVP Everest and CVP Impack packaging systems offer automated solutions for ecommerce operations challenged by increasing order volumes and growing demands for sustainable packaging solutions. With installations across Europe, the US and Canada, the CVP Automated Packaging Solutions effortlessly create, fill, fold and label each parcel in one seamless process – reducing package volumes by up to 50%, cutting cardboard usage by 30% and eliminating the need for void fill.

About JD Sports

JD Sports is a UK-based global multichannel retailer with approximately 3,400 stores employing more than 65,000 colleagues across 36 territories, including a strong presence in the UK, Europe, North America, and Asia Pacific.

JD Sports has a compelling and industry-leading proposition, providing customers unrivalled access to the finest brands by combining internationally recognised names with own-brand labels across sports, fashion and outdoor.”

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